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Case study 06 · Consumer · Company

Short-form vertical drama app with in-app coin wallet

  • Software
  • Design
Sector · client
Consumer media · private company

01 — Context

A media company commissioned a short-form vertical drama streaming app, with episodes unlocked through subscriptions, rentals, a free preview and an in-app coin economy. The backend was inherited as a clone of an earlier streaming platform.

02 — Challenge

Monetisation is complex: paid and reward coins, reward-first spending, expiring credits, daily check-ins, watch-time and referral rewards, and anti-cheat rules. All of it had to be specified precisely on top of code built for a different product.

03 — Approach

  1. Requirements first

    One canonical source-of-truth document merged from business inputs, and about 20 capability specs (wallet, rewards, rental, paywall, free preview, ads, entitlement and more), with a script in CI that checks every trace and ownership rule.

  2. Inherited code as evidence only

    A defect register and build order treat the inherited code only as evidence of what exists, never of what the new product should do.

  3. A clear wallet boundary

    A wallet boundary in the backend keeps every app-specific coin rule out of a shared, generic credit ledger. A fake ledger stands in wherever the real one is not configured.

  4. Shared logic across platforms

    A Kotlin Multiplatform mobile client shares logic between Android and iOS, with a separate payment and entitlement service.

04 — Outcome

The full product and monetisation model is specified, and the coin integration has passed its conformance suite against the live ledger in staging.

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